"How It’s Done! Done! Done!"
Leading toy brand Mattel recently announced a new series of figures based on the popular animated film "KPOP: Demon Hunters" – the "HUNTR/X 'How It's Done'" 6.5-inch action figures. The lineup includes Rumi, Mira, and Zoey, each priced at $22.99 USD, with an anticipated release in July 2026!
"How It's Done" serves as the film's opening track, instantly captivating audiences as the HUNTR/X members sing, battle demons, and descend from a plane onto the concert stage! The catchy melody combined with the stylish animation has propelled the single's official lyric MV to over 500 million views on YouTube!
These three action figures capture the HUNTR/X members in their "How It's Done" performance outfits. Standing approximately 6.5 inches (16.5 cm) tall, each figure meticulously sculpts their faces and slender physiques, with detailed paint applications replicating their stage costumes. Accessories include their signature weapons: Rumi's Four Tiger Sword, Mira's Curved Blade, and Zoey's Divine Blade. Each figure also comes equipped with a ramen bowl featuring their individual branded name (as seen eaten on the plane), interchangeable hands for holding ramen, and alternate face plates. Rumi also includes a rice roll, Mira a hot water bottle, and Zoey a pack of snacks. All figures come with HUNTR/X logo display bases in their respective signature colors, allowing for dynamic posing. Furthermore, collectors can pair them with the concurrently released Saja Boys series of action figures to recreate iconic scenes from the film!
Rumi
Mira
Zoey
KPOP: Demon Hunters HUNTR/X "How It's Done" Rumi/Mira/Zoey Action Figure
MSRP: $22.99 USD per figure
Product Specifications: 6.5-inch action figures, approximately 16.5 cm tall
Anticipated Release Date: July 2026