NEW ERA x Chiikawa Drop Adorable Collab Hats & Backpacks!

From its humble beginnings in Buffalo, New York, NEW ERA has exploded into a globally recognized lifestyle brand. While they're a staple in the streetwear and sports scenes, NEW ERA has also been seriously leveling up their game with anime and manga IP collaborations in recent years.

Now, NEW ERA is teaming up with the wildly popular illustrator NAGANO's creation, Chiikawa, for a super cute collection of hats and accessories! This new drop offers fans of the adorable characters some fresh new ways to show off their style. Pre-orders are already live on the official NEW ERA Japan website!

This collaboration brings Chiikawa's charm to NEW ERA's iconic street style. Fan-favorite characters like Chiikawa, Hachiware, Usagi, and Momonga are intricately embroidered alongside the classic NEW ERA logo, creating a look that's both trendy and irresistibly cute.

The hat lineup features three beloved styles: the 9FIFTY, 9TWENTY, and 9THIRTY, plus the cozy SOFT CUFF KNIT. But wait, there's more! The collection also includes a baseball cap-shaped keychain charm and a special collaboration backpack, so fans can deck themselves out from head to toe! Seriously, you won't want to miss this perfect blend of street cool and pure cuteness!

▼ 9FIFTY Price: 7,150 JPY