Timberland x Sonic the Hedgehog Drop Exclusive Gear at Shibuya PARCO to Celebrate SEGA Flagship Store Opening!

Get ready, SEGA fans and streetwear enthusiasts! Iconic American outdoor brand Timberland is teaming up with Japanese gaming giant SEGA for a super-speedy collaboration featuring none other than "Sonic the Hedgehog." This special drop is rolling out to celebrate the grand opening of SEGA's first-ever flagship store, "SEGA STORE TOKYO," located in Shibuya PARCO.

The collection features three exclusive items: Timberland's classic yellow boots, along with long-sleeve and short-sleeve graphic tees. Mark your calendars – this entire lineup hits Timberland Shibuya PARCO on August 9, 2025, and it's strictly a limited-edition affair.

The star of the show? A brand-new illustration of Sonic himself, rocking Timberland's signature "6-inch waterproof yellow boots," which inspired the entire apparel and footwear line.

▼ Collaborative 6-inch Waterproof Yellow Boots Price: 38,500 JPY

These special boots feature an engraved Sonic design on the heel and hangtag, plus Sonic's iconic blue laces for a fun, recognizable touch. Overall, they combine playfulness with distinctiveness. Only 30 pairs will be released.

▼ Collaborative Long-Sleeve Tee Price: 14,300 JPY

This tee sports a special Sonic graphic on the left chest, the "Sonic the Hedgehog" title logo printed on the right sleeve, and a blue Timberland logo on the left sleeve. Available in white and black. The white version uses a soft, vibrant "semi-rubber print" for a retro vibe, while the black tee features a brushed, matte finish for a vintage, worn-in feel. Each colorway is limited to just 50 pieces.

▼ Collaborative Short-Sleeve Tee Price: 11,000 JPY

This tee showcases a large Sonic graphic on the back, with the "Sonic the Hedgehog" logo and a blue Timberland logo on the left chest. Like its long-sleeve counterpart, it comes in white and black, with the same material and finish. Each colorway is limited to 50 pieces.

Heads up: each customer can only purchase one of each item (one pair of boots, one long-sleeve tee, one short-sleeve tee). As a sweet bonus, anyone who snags a collaborative item at the Timberland Shibuya PARCO store will also receive a non-sale postcard & an original sticker set.

Remember, this collection is exclusive to the Timberland Shibuya PARCO store and drops on August 9. If you're looking to grab some of this speedy gear, a trip to Shibuya might be in your future!

via: SEGA 官方 X 日本 Timberland 官網