Universal Studios Japan Unveils "Frieren: Beyond Journey's End" Roller Coaster & Themed Restaurant, Opening Late May for a Limited Run!

Universal Studios Japan (USJ), known for its exciting annual collaborations, has already kicked off its highly anticipated "UNIVERSAL COOL JAPAN 2026" event, drawing in countless visitors.

Last year, USJ teased a collaboration project for "Frieren: Beyond Journey's End," and they previously announced the immersive walking experience, "Frieren: Beyond Journey's End Story Walk ~Journey of Remembrance~" . Recently, they officially unveiled another thrilling attraction: the "Frieren: Beyond Journey's End x Story Ride," alongside a brand-new themed restaurant, "Frieren: Beyond Journey's End ~Restaurant of Remembrance~," and a lineup of exclusive merchandise. The entire event is set to run from May 30, 2026, to January 11, 2027.

Currently, USJ is hosting the "UNIVERSAL COOL JAPAN 2026" event, which already features collaborations with popular titles such as "Detective Conan," "Jujutsu Kaisen," Keigo Higashino's "Masquerade Hotel" series, and "Monster Hunter Wilds." However, this marks "Frieren: Beyond Journey's End"'s first-ever collaboration with USJ, making its grand debut as the finale of this year's event.

The collaboration attraction, "Frieren: Beyond Journey's End x Story Ride ~Bird Demon and Carriage Journey~," is a roller coaster designed to plunge you directly "into the world of the series." Here's the lowdown: you're on a journey to a nearby village when you happen to share a carriage with Frieren and her companions. Frieren, sleep-deprived from staying up late, makes Fern frown in exasperation, while Stark cheerfully greets the other passengers... but then, in the next second, the carriage suddenly floats into the air!? It seems a bird demon is behind it. Now, you'll have to overcome this crisis alongside Frieren and her friends!

During the ride, you'll hear the characters' voices, making you feel like you're truly experiencing the journey with them, immersing yourself in a world view only available here during thrilling moments.

Additionally, the new themed restaurant, "Frieren: Beyond Journey's End ~Restaurant of Remembrance~," is designed to be "a town restaurant that feels like it truly exists in the world of the series," with an exterior that perfectly captures the original aesthetic.

The menu is also meticulously crafted, featuring themed dishes based on the characters' favorite foods, such as Frieren's hoarded beef platter, Himmel's beloved omelet, and Eisen and Heiter's "Memory Hamburger Steak."

Beyond that, there are kids' meals designed with a "new adventure party" concept, as well as drinks and desserts inspired by characters or scenes from the series, ensuring both adults and children can have a delightful and satisfying experience.

The merchandise is also incredibly thoughtful, with sales starting early on May 29. Items include headbands with tiny Frieren or Himmel figures perched on top, T-shirts featuring the main visual, and Himmel & Frieren plush keychains wearing blue moon grass flower crowns. These exclusive items can only be purchased at the park, making it hard for fans to resist opening their wallets.

This marks "Frieren: Beyond Journey's End"'s first-ever collaboration attraction with USJ, and it's sure to draw in hordes of fans. The event runs from May 30, 2026, to January 11, 2027, so if you're planning a trip, you might want to figure out the best time to visit!

via: 日本環球影城官網