Japanese eyewear giant JINS has shaken up the traditional glasses market with its innovative and trendy designs, offering a diverse range of styles for every taste.
Today (February 27), JINS announced an exciting collaboration with Bandai's iconic handheld digital pet, "Tamagotchi"! The "TAMAGOTCHI×JINS" eyewear series is set to drop on August 7, 2025, at select JINS retail stores and the JINS online shop.
The collection centers around the theme of "growing affection with every wear," celebrating the bond between Tamagotchi and its players. It features:
Adult frames: 3 styles, 6 designs
Kids' frames: 3 styles, 6 designs
That's a total of 12 awesome options to choose from!
The adult frames cleverly incorporate the classic pixel art style of the original Tamagotchi devices into subtle details. It's a perfect blend of nostalgia without being too flashy, making them ideal for daily wear or stepping out in style. Each pair retails for 10,900 JPY.
▼ Adult Styles
Mametchi
Mimitchi
Memetchi
Flowertchi
Kuchipatchi
Ninjatchi
Every purchase of an adult frame comes with an exclusive collaboration glasses case and cleaning cloth.
For the younger fans, the kids' frames showcase characters from the latest device, "Tamagotchi Paradise," which launched on July 12, 2025. These designs are super cute and colorful! Each pair also sells for 10,900 JPY.
▼ Kids' Styles
Horhotchi〈Purple〉
Horhotchi〈Berry Pink〉
Meowtchi〈Gold〉
Meowtchi〈Pink Gold〉
Irukatchi〈Pale Blue〉
Irukatchi〈Navy〉
Just like the adult frames, purchasing a kids' frame gets you a special collaboration glasses case and cleaning cloth.
To celebrate this epic crossover, an exclusive in-game redemption code for "Tamagotchi Paradise" will be available! Starting August 7, simply scan the QR Code at participating stores to deck out your virtual pet with JINS-exclusive glasses in the game!
via： JINS 官網