Takarajimasha's Chiikawa 2-Way Quilted Shoulder Bag: Chiikawa, Hachiware & Usagi Designs in a Maturely Cute Style!

Takarajimasha Co., Ltd., a Japanese publisher, is renowned for its magazines and books catering to youth subculture and fashion.

They've just announced a new "Chiikawa 2-Way Quilted Bag BOOK" featuring the wildly popular "Chiikawa" characters created by manga artist NAGANO. Available in three adorable designs, each bag will retail for 3,828 JPY and is set to drop on October 31, 2025.

These bags blend mature elegance with irresistible cuteness, featuring iconic quilted stitching that forms the characters' adorable faces. The attention to detail extends to the interior, which boasts a charming patterned lining, and a character woven label adorns the bottom right side. Versatile enough for hand-carrying or shoulder wear, each bag comes with an adjustable and detachable strap.

Each of the three designs comes in a distinct color scheme. Measuring approximately 18 cm (H) x 26 cm (W) x 11 cm (D), with a strap extending up to 117 cm, these bags are super practical! They can easily fit an A5 notebook or a 500ml water bottle, making them a must-have for any Chiikawa fan.

▼ Chiikawa Design

▼ Hachiware Design

▼ Usagi Design

CHIIKAWA 2WAY QUILTING BAG BOOK

Price: 3,828 JPY
Release Date: October 31, 2025

via: 寶島社