GU x Pokémon 'Pokepeace' Collection Drops This November: Adorable Women's & Kids' Apparel Incoming!

GU, the affordable fashion brand under Fast Retailing Co., Ltd. (also home to UNIQLO), is no stranger to epic anime and game collaborations, having already dropped collections this year featuring Chiikawa and Kirby.

Now, they're teaming up with the Pokémon spin-off project 'Pokepeace' (ポケピース) for a brand-new collection of women's and kids' apparel and bags, hitting stores on November 28, 2025.

'Pokepeace' (short for Pokemon Peaceful Place) is all about a tranquil town somewhere in the world where Pokémon and humans live together carefree in shared spaces. Their lives are easy and free, filled with naps, parties, and peaceful everyday moments alongside their Pokémon pals!

Japanese illustrator NATSUMI YOSHIDA brings this world to life with adorable Pokémon designs and incredibly soothing slice-of-life scenes, showcasing Pokémon enjoying their peaceful daily lives.

This collection is inspired by these charming Pokémon, with an apparel lineup focusing on winter wear. Expect cozy sweatshirts, hoodies, pajama sets, and mini tote bags. This collection is exclusively for women and kids, so all you Pokémon fans out there can get in on the action!

Women's Collection

▼ Fleece Lined Hoodie - Price: 2,990 JPY