Bandai Namco Holdings today (2/5) announced its third-quarter IP sales performance, with the "Mobile Suit Gundam" series showing particularly strong results. The group's total revenue surged by 62.5% year-over-year to JPY 188.1 billion.
Since the fiscal year ending March 2026, "Gundam" revenue has consistently surpassed the JPY 60 billion mark each quarter, demonstrating significant growth momentum and highlighting the IP's influence and crucial importance to the company.

Bandai Namco attributed this growth primarily to several key drivers, including:
The new animated TV series and theatrical film, "Mobile Suit Gundam GQuuuuuuX," released last year.

Exposure from the "GUNDAM NEXT FUTURE PAVILION" exhibition at the Osaka-Kansai World Expo.

Additionally, cross-divisional integration and collaboration within the group successfully expanded the overall scale of "Mobile Suit Gundam" IP-related products and services.
▼ The chart illustrates the significant increase in "Mobile Suit Gundam" IP revenue in 2025. 
Key revenue contributors by business segment include:
Toys: Gunpla
Digital: "SD Gundam G Generation Eternal"
Visual & Music: "Mobile Suit Gundam GQuuuuuuX"
Amusement Machines: "Mobile Suit Gundam Extreme Versus 2 Infinite Boost"
These releases from last year were the primary sources of substantial revenue for the "Gundam" IP.


Regarding other major IP performances, "Dragon Ball" recorded JPY 95.2 billion in revenue, down 33.5% year-over-year.
However, the official announcement of new projects has led to market expectations of a recovery in the next fiscal year.

"One Piece" generated JPY 105.8 billion in revenue, a slight decline of 2.8% year-over-year.

Comparing individual IPs, "Gundam" clearly stands out as the strongest performer for the entire year. Bandai Namco also stated its intention to foster growth across other IPs, particularly the "Super Sentai" series, which is currently on hiatus, with "Space Sheriff Gavan Infinity" taking over.


Note: Financial figures and earnings forecasts should be confirmed through the company’s official announcements.
via: 萬代南夢宮官網