The beloved Persona series, developed and published by Atlus, is celebrating its 30th anniversary this year! With a legion of fans supporting its many titles, everyone's eagerly awaiting the next big release.
To mark this huge milestone, the series has teamed up with premium Japanese sake brand HINEMOS to create a special line of commemorative sakes. Each bottle features a protagonist from the series, spanning from the original Persona all the way to Persona 5. Pre-orders kick off on September 13th!

Forget flimsy labels! These bottles boast direct silk-screen printing on the glass, meaning the designs won't peel off even after washing. HINEMOS wants fans to savor the lingering essence of the sake long after the last drop, making these bottles perfect collectibles.

HINEMOS is all about pushing the boundaries of Japanese sake, offering a diverse range of flavors. For this collaboration, they've crafted sakes that not only highlight distinct characteristics for even first-time sake drinkers but also perfectly embody the personality of each featured protagonist.
Each of the five Persona protagonist-themed sakes features a completely original sake quality, unlike anything HINEMOS has offered before.
▼ HINEMOS×P30th edition (P1) Price: 6,600 JPY
Representing the weighty worldview of the original Persona, this meticulously refined "Junmai Daiginjo" exudes an elegant and dignified aura. Its rich, mellow taste and umami spread across the palate, concluding with a sharp, dry finish that cuts through the silence, leaving a profound impression.



▼ HINEMOS×P30th edition (P2) Price: 6,600 JPY
The "Nigori sake," swirling mysteriously in the glass, captures the "rumors become reality" world of Persona 2. While smooth on the entry, it immediately delivers a rich umami and sweetness from the pure rice, finishing with a robust and substantial flavor.



▼ HINEMOS×P30th edition (P3) Price: 6,600 JPY
A sharp, dry sake embodies the "Dark Hour" world of Persona 3. It offers a transparent, clear sensation upon entry, but as it fills the mouth, a deep umami with a distinct core expands. The finish is a clean, lingering aftertaste, reminiscent of the night's quietude, subtly fading away.



▼ HINEMOS×P30th edition (P4) Price: 6,600 JPY
The world of Persona 4—with its TV static, other worlds, and youthful tales with friends—is brought to life with a lively, light "sweet sparkling sake." It boasts a fruity aroma, a sweet-and-sour freshness, and a pleasant crispness. As you drink, a splendid fruit flavor and comfortable carbonation spread, leaving a clear and refreshing aftertaste.



▼ HINEMOS×P30th edition (P5) Price: 6,600 JPY
A gorgeous red sake represents the vibrant world of Persona 5. The moment it touches your palate, a sweet taste and impactful sourness explode, leaving a vivid and strong first impression. The finish, like a Phantom Thief disappearing into the night, is clean, refined, and gradually fades away.



For those who want to collect them all, an official complete set is also available for 29,700 JPY. This set includes all five sakes (P1, P2, P3, P4, P5) and comes with a bonus set of five glass markers, each designed with elements from the respective game's sake bottle!

