Gundam’s official fashion label STRICT-G has built a loyal following through apparel collaborations with major Japanese and American brands.
The label has now announced the first wave of merchandise from its collaboration with COVER Corporation’s VTuber group, hololive production. The lineup includes embroidered T-shirts, rubber coasters, and a collectible pin set. Preorders are now open through Premium Bandai in Japan, with in-store sales scheduled to begin on October 31, 2026.
This new merchandise expands the Mobile Suit Gundam × hololive production crossover. Since the collaboration was announced earlier in 2026, it has already produced THE METAL ROBOT SPIRITS figures featuring special GUNDAM × hololive production color schemes.
This lifestyle-goods collection includes embroidered T-shirts, coasters, and a collectible pin set. Six hololive talents—Shirakami Fubuki, Sakura Miko, Hoshimachi Suisei, Houshou Marine, Hakui Koyori, and Rindo Chihaya—are each paired with a different Gundam anime series.
▼ STRICT-G "GUNDAM" × "hololive production" Embroidered T-Shirt — Price: ¥4,730 each
These embroidered T-shirts feature emblems created for the hololive and Gundam crossover. Each design reimagines a talent’s signature motifs as a crest embroidered over the left chest pocket. The overall look stays clean and understated while letting the raised texture of the embroidery stand out.
Shirakami Fubuki × Mobile Suit Gundam 00
Sakura Miko × Mobile Suit Gundam: Char's Counterattack
Hoshimachi Suisei × Mobile Suit Gundam: Char's Counterattack
Houshou Marine × Mobile Suit Crossbone Gundam
Hakui Koyori × Mobile Suit Gundam SEED
Rindo Chihaya × Mobile Suit Gundam Unicorn
▼ STRICT-G "GUNDAM" × "hololive production" Rubber Coaster — Price: ¥1,320 each
The crossover emblems also appear on a series of rubber coasters. Made from raised, dimensional rubber, each of the six designs features a color scheme inspired by its respective hololive talent. Every coaster measures approximately 95 mm in diameter.
▼ STRICT-G "GUNDAM" × "hololive production" Gundam Series Pin Set Vol. 1 [Emblem Ver.] — Price: ¥5,940
This collectible set features crossover emblems for all six hololive talents. Shirakami Fubuki, Sakura Miko, Hoshimachi Suisei, Houshou Marine, Hakui Koyori, and Rindo Chihaya each receive a STRICT-G-style crest combining their name with imagery from their respective Gundam collaboration.
Each pin uses colors that reflect the talent’s personality, paired with a substantial metallic finish. All six pins come housed in an exclusive presentation box, making the set equally suited for display or everyday use.
via： STRICT-G