Pokémon Center Unveils "Run Run! Desert" Collection: Pikachu Rides Mudbray on a Desert Adventure!

The official Pokémon store, Pokémon Center, consistently draws massive crowds in Japan, just as it does in other regions. The brand keeps the hype alive by continuously dropping themed merchandise series, like the popular "Pokémon Living in Caves" and the weather-themed "OTENKI TEAM" collections, both of which instantly became must-haves for fans.

Today (June 13), the Pokémon Center announced its brand-new desert-themed "Run Run! Desert" series, featuring a variety of uniquely designed apparel and goods. Get ready, because this collection officially launches at Pokémon Center stores across Japan on June 21, 2025!

The "Run Run! Desert" collection shines a spotlight on Pokémon that thrive in arid environments, such as Mudbray, Mudsdale, Cacnea, and Drilbur. But the real star? An exclusive illustration featuring Pikachu, decked out in explorer gear, riding Mudbray on an epic desert adventure! These heartwarming scenes are transformed into a range of distinctively styled and super practical items.

This series captures the adorable moments of Pikachu and Mudbray dashing through the desert, bringing these charming adventures to life across various merchandise. From cute graphic prints and badge-style illustrations to stylish apparel and handy everyday goods, every item is totally irresistible!

The Pokémon Center is known for its fantastic themed collections, and this one is no exception. It's a must-grab for any Pokémon fan, perfect for both everyday use and adding to your prized collection.

▼ Desert Explorer Pikachu Plush & Mascot Plush Price: 2,860 & 1,980 JPY