BOSS x Pokémon 30th Anniversary Collab Drops Second Wave of "Pokedex Cans" — Plus Kanto Starter Denim Jackets Up for Grabs!

As the Pokémon series celebrates its 30th anniversary this year, the IP's powerful and enduring influence is evident across all sectors, with a constant stream of collaborations and events being rolled out.

Back in June, Suntory's coffee brand BOSS teamed up with Pokémon for the first wave of "Pokémon Pokedex Cans" canned coffee. Now, they've just announced a second wave of their collaboration! This time, it features a brand-new product, "BOSS Veteran Mildly Sweet," alongside a second series of "Pokémon Pokedex Cans" for five of their popular canned coffee flavors. Mark your calendars: these drop on September 1st.

This collaboration blends BOSS coffee with Pokémon, all centered around the concept of "cheering on all office workers who have overcome countless challenges on their journey." That's why the new product is named "Veteran Mildly Sweet," with the name prominently displayed on the packaging. When it came to developing the coffee's flavor, the official team reportedly experimented with over 100 different blending ratios, ultimately perfecting a formula they've dubbed "Full Power Blend Lv.100."

The side of the bottle label features the three fully evolved Kanto starter Pokémon from "Pokémon Red/Green"—Venusaur, Charizard, and Blastoise—symbolizing "Veteran Partners" who've helped you conquer every challenge along the way.

Beyond the new product, five of BOSS's core coffee lines are also getting a fresh look with the second wave of "Pokémon Pokedex Cans." These new designs feature the starter Pokémon from the Kalos, Alola, Galar, and Paldea regions, plus Pikachu illustrations, complete with each Pokémon's Pokedex data.

This includes BOSS Rainbow Mountain Blend, BOSS Luxury Mildly Sweet, BOSS Unsweetened Black, BOSS Café Au Lait, and Premium BOSS Mildly Sweet, each featuring different Pokémon Pokedex designs.

What's more, three Craft BOSS products are also getting new collaboration bottle designs: Craft BOSS Black, Craft BOSS Latte, and Craft BOSS Unsweetened Espresso.

Since Craft BOSS is all about leisurely sippable bottled coffee, nine Pokémon known for their chill and relaxed vibes were specially chosen as the design stars for this lineup.

Purchase any designated 6-pack of canned coffee for a chance to win a "Veteran BOSS G Denim Jacket." The jackets feature embroidered designs of Venusaur, Charizard, or Blastoise on the back, with 5 lucky winners chosen for each of the 3 styles. The sweepstakes runs from August 31st to November 30th, 2026.

Plus, buy any eligible BOSS product, scan the QR Code on the packaging, and you could win a "Whose Footprint Is This?" T-shirt. There are 4 designs, with 375 winners selected for each style.

These items will start hitting shelves across Japan in September. With Pokémon celebrating 30 years and BOSS coffee being a long-time office companion, this collaboration is all about "healing vibes and playful fun." For those outside Japan, keep an eye out at Japanese specialty stores or supermarkets – you might just snag some!

via: SUNTORY