Primaniacs x "Mobile Suit Gundam" Collab Drops Fragrances for Four Iconic Characters

Japanese brand Primaniacs, known for bottling the essence of countless anime characters, is back with another killer collab.

The company has just announced a new fragrance line inspired by Mobile Suit Gundam, featuring four unique scents crafted for some of the series' most iconic characters. Each fragrance will retail for 7,920 JPY and is set to hit Primaniacs' physical stores on August 21. Can't wait? Pre-orders are already live on their official online shop.

This collection spotlights four legendary figures: Amuro Ray, Char Aznable, Sayla Mass, and Lalah Sune. Each custom-blended scent is designed to capture their unique personality. The 30ml bottles feature specially commissioned silhouette art of the characters on both the label and the packaging.

▼ Amuro Ray

Amuro's fragrance is built around a Fresh Savon Note, embodying the young man who stepped onto the battlefield to protect his friends.

The scent has a relaxed, approachable vibe that reflects Amuro's sensitive nature while also hinting at his prodigious talent as a genius pilot. The fragrance is designed to capture his internal struggles, his growth through the crucible of war, and his unwavering resolve to fight for his comrades—a scent that tells a story of conflict and transformation.

TOP

Marine Note
Mandarin
Pear

MIDDLE

Savon Note
Cotton
Jasmine

LAST

Amber
White Cedar
Musk

▼ Char Aznable

Inspired by the Red Comet himself, Char's signature scent is a Light Fougère Note, painting a picture of the man with the fire of revenge in his eyes who dominates the battlefield in the blink of an eye.

The fragrance is both elegant and composed, exuding a calm, mature charm that masks the obsession, loneliness, and complex emotions within. It also incorporates the evolution of his ideals and values following his fateful encounters with Amuro and Lalah.

TOP

Ravensara
Sage

MIDDLE

Icy Floral
Cashmere Wood

LAST

White Musk
Tonka Beans


▼ Sayla Mass

Sayla's fragrance is a Floral Musky Note, symbolizing her quest to find her only living relative and her attempt to connect with him across a twisted fate.

The scent is elegant and dignified, with a crispness that speaks to her poise. It captures not only her strength and initiative in guiding others but also the gentle yet unyielding determination she shows in her relentless search for her brother.

TOP

Grapefruit
Green Note
Floral Ozone

MIDDLE

Orange Flower
Rose
Lily

LAST

Tonka Beans
White Musk
Amber

▼ Lalah Sune

Inspired by the young woman tragically caught in the gears of fate, Lalah's theme is an Innocent Floriental Note.

The overall scent is gentle and serene, with an all-encompassing warmth. It expresses Lalah's mysterious and unique presence, her unwavering devotion to Char, and her benevolent hope for humanity's future. The lingering last notes evoke her brief but profound life and how her memory continued to shape the destinies of the two men who loved her long after she was gone.

TOP

Lilac
Cinnamon

MIDDLE

Jasmine
Gardenia
Sandalwood

LAST

Cedarwood
Patchouli
Amber

Each purchase comes with a bonus collector's card featuring the character and a description of their unique scent.

via: primaniacsオンラインショップ