LEGO believes that creativity can bring innovative change to established things and encourages players to use LEGO bricks to unleash their playfulness and build their own imaginative worlds. The rising hot temperatures are already the most talked-about topic in Taiwan. This year, to combat the scorching weather in Southern Taiwan, LEGO Taiwan has for the first time set up a 9-meter tall giant umbrella-holding LEGO figure at the North Plaza of the Kaohsiung Weiwuying National Kaohsiung Center for the Arts, inviting children and adults to unleash their creativity, not just to have fun, but to have serious fun!
From now until November 10, 2024, the LEGO® "Play Your Superpower" creative superpower experience event will be held, inviting children and adults to unleash their creativity and experience four checkpoints. First, in the "Play & Build - Parent-Child Building Zone," unleash inspiration to create your ideal cooling contraption; in the "Snap & Share - Photo Booth Zone," capture wonderful moments; enter the "Blow & Cool - Fan Interaction Zone" to demonstrate your superpower and enjoy a cool breeze; finally, in the "Shade & Chill - LEGO Figure Umbrella Zone," take photos and check in with the LEGO figure, complete the challenge to receive a "LEGO® Cooling Super Fan." LEGO Taiwan looks forward to children and adults creating fun together and making life more exciting.
The Annual LEGO® Rebuild the World Debuts at Kaohsiung Weiwuying Play is Your Superpower Unleash Your Playfulness and Have a Great Time
LEGO believes that "play" is an indispensable superpower in life! For a long time, LEGO has continuously conveyed the Rebuild the World philosophy, encouraging the use of creativity, and through the diverse combination methods of LEGO bricks, inspiring children and adults to think outside the box, solve difficulties and problems encountered in life with creativity, and construct a new perspective on the world.
This year, LEGO Taiwan is holding the LEGO® "Play Your Superpower" experience event for the first time at the Kaohsiung Weiwuying National Kaohsiung Center for the Arts, inviting children and adults to use LEGO to unleash their play superpower, demonstrating "Play is Your Superpower" to let adults and children jointly experience the charm of play. Whether you are an adult or a child, turn on the play switch together, explore the "creative superpower" hidden deep within, share your playtime with each other, and enjoy the endless fun and creative inspiration brought by LEGO.
9-Meter Tall Giant Umbrella-Holding LEGO Figure Appears, Multiple Checkpoints and Bonus Activities Accompany Adults and Children to Amplify Inspiration and Activate Creative Superpowers
This year, LEGO Taiwan continues the Rebuild the World concept, and from now until November 10, 2024, it will debut the LEGO® "Play Your Superpower" creative superpower experience event at the North Plaza of the Kaohsiung Weiwuying National Kaohsiung Center for the Arts. A 9-meter tall giant umbrella-holding LEGO minifigure will be present to shield the public from the scorching sun, and four major play checkpoints will be launched, not just to have fun, but to have serious fun!
First is the "Play & Build - Parent-Child Building Zone," where every LEGO® superpower user can amplify inspiration by building LEGO, using bricks to construct their ideal cooling contraption to resist the heat; enter the "Snap & Share - Photo Booth Zone" to capture wonderful group photos, whether creative poses or joyful moments, the camera can capture this fun; then the "Blow & Cool - Fan Interaction Zone," where LEGO® superpower users use small LEGO to drive a large fan, put in their cooling contraption, fill up the fun energy bar, and then activate it with one click, letting their playfulness unleash and bring a refreshing enjoyment!
Finally, in the "Shade & Chill - LEGO Figure Umbrella Zone," take photos and check in with the giant LEGO figure, tag @legotw_official, #playisyoursuperpower, #樂高玩心放大招 on your personal social media. LEGO® superpower users who complete the challenge checkpoints will receive a "LEGO® Cooling Super Fan." From now until November 30, the first 1,000 participants who fill out the experience questionnaire and complete the event checkpoints will have the chance to receive a free "LEGO® Minifigure Factory" experience at a LEGO Certified Store (Kaohsiung E-DA Outlet Mall A Building), and with this bonus activity voucher, they can get a NT$50 discount on purchases of NT$499 or more at the store, taking home their unique LEGO minifigure and favorite LEGO sets. LEGO Taiwan hopes that every LEGO® superpower user can unleash their creativity as they wish, amplify their playfulness with LEGO, and fully enjoy this play feast!
【LEGO® "Play Your Superpower" Experience Event Information】
● Location: North Plaza of Kaohsiung Weiwuying National Kaohsiung Center for the Arts (No. 1, Sanduo 1st Rd., Fengshan Dist., Kaohsiung City)
● Date: October 18 (Fri) to November 10 (Sun)
● Time: Monday to Friday: 16:00-20:00 / Saturday, Sunday, and National Holidays: 13:00-20:00