Don Quijote Stores to Host Weekly Shonen Magazine's First Permanent Shops, Focusing on Manga Merch and Late-Night Tourist Appeal

Get ready, manga fans! Weekly Shonen Magazine is teaming up with Japan's massive discount chain, Don Quijote, to launch its very first permanent "Magazine Shop" sections! Starting July 25, 2026, you can dive into these dedicated zones at three prime locations: Shibuya Main Store, Ikebukuro East Exit Store, and Shinsekai Store.

This isn't just Weekly Shonen Magazine's debut into permanent physical retail; it's also Don Quijote's first major official collaboration with a shonen manga brand. And here's the kicker: the focus will be exclusively on official merchandise directly from the manga originals, not anime or game tie-ins – a totally fresh approach!

The shops will be packed with official merchandise based purely on Kodansha's manga originals, steering clear of anime or game adaptations. Plus, Don Quijote is going all out to immerse fans in the manga worlds, with stunning illustrations from hit series like "Attack on Titan," "BLUE LOCK," and "FAIRY TAIL" adorning staircases and landings. Talk about an epic photo op!

▼ Here's a peek at a past "BLUE LOCK" limited-time merchandise setup at Don Quijote.

To kick off this grand opening, "FAIRY TAIL" creator Hiro Mashima has drawn a brand-new commemorative illustration! It features Donpen, Don Quijote's beloved mascot, sporting a Happy (from "FAIRY TAIL") hood – a super fun and memorable piece of art!

Beyond Mashima-sensei's awesome new art, definitely keep an eye out for the store's interior design! This marks Don Quijote's first time transforming staircases and landings into massive "Magazine" artwork walls at select stores. Imagine: colossal "Attack on Titan" titans looming on the stairs, an entire wall showcasing a huge illustration of Yoichi Isagi × Kaiser from "BLUE LOCK," or even an immersive experience making you feel like you're climbing stairs right alongside Natsu from "FAIRY TAIL"!

▼ A past "Attack on Titan" scene set up in a store.

▼ "FAIRY TAIL" staircase display concept visual.

The first wave of merchandise will feature "FAIRY TAIL," "Attack on Titan," and "The Quintessential Quintuplets." But that's just the beginning! Expect a steady stream of stickers and other goodies from various past and present "Weekly Shonen Magazine" series, with new items dropping regularly.

Starting July 25, 2026, spend 2,200 yen or more on eligible merchandise and you'll score an exclusive "Magazine" special collage art postcard!

This unique visual brings together iconic works from "Weekly Shonen Magazine" throughout its history, collaging classic manga manuscripts from different eras into a single art piece – a limited-edition design created just for the Magazine Shop!

Don Quijote noted that their stores are already a huge hit with young people and international tourists visiting Japan, a demographic that perfectly overlaps with "Weekly Shonen Magazine" readers. This synergy made the decision to establish permanent sections a no-brainer. In the past, Don Quijote has hosted limited-time pop-up shops for "Weekly Shonen Magazine" titles, but merchandise often sold out lightning-fast, drawing massive queues and making it tough for tourists to snag items.

On the flip side, most anime and manga merchandise stores typically close in the evening, while many international tourists spend their days sightseeing and only start shopping at night. Don Quijote aims to solve this by offering permanent shops that stay open late, creating a super convenient shopping spot for fans both in Japan and abroad.

While the initial plan is for just three stores – Shibuya Main Store (Shibuya-ku, Tokyo), Ikebukuro East Exit Store (Toshima-ku, Tokyo), and Shinsekai Store (Osaka City) – there are plans for future expansion. So, if you're looking to grab some "Weekly Shonen Magazine" merch, these three Don Quijote locations are definitely going to be must-visit spots!

via: 週刊少年マガジン公式サイト