MAISON SPECIAL x "Neon Genesis Evangelion" Collab Drops: Reimagining EVA's World with Unique Style!

MAISON SPECIAL, the fashion brand under Japanese apparel group PLAY PRODUCT STUDIO, has just dropped a fresh collab with the iconic "Neon Genesis Evangelion." Celebrating 30 years since its TV anime debut, EVA is still a massive hit, and MAISON SPECIAL is bringing its signature design flair to a whole new line of original pieces. They're reinterpreting EVA's classic world with a range of apparel, available now for pre-order on their official website.

Don't let its 2019 launch date fool you – MAISON SPECIAL has exploded onto the scene, quickly building a name for itself, especially in the e-commerce space. The brand is all about injecting unique, special elements into everyday wear, captivating consumers with eye-catching color palettes and gender-neutral designs. With distinct lines for women's and genderless apparel, it perfectly taps into current trends, making it a huge favorite among Japanese university students.

This latest collaboration focuses on vintage-style short-sleeve tees and knitwear. Each piece masterfully blends the "Neon Genesis Evangelion" universe with MAISON SPECIAL's distinct design philosophy, creating a range of fashionable looks that capture the essence of the series while being perfectly wearable for everyday life.

▼ Vintage Short-Sleeve Tee Series | Price: 13,200 JPY

Get ready for four original graphic tees! Featuring Rei Ayanami, Evangelion Unit-00, Unit-01, and Unit-02, Pen Pen, and Lilith, these designs are crafted in a fresh, hand-drawn style with a cool, retro distressed finish. It's a unique fashion statement that truly stands out.

▼ Short-Sleeve Knitwear Series | Price: 15,400 JPY

This knitwear collection includes designs inspired by Awakened Evangelion Unit-01, Rei Ayanami, and Evangelion Unit-01. Unlike typical anime merch that just slaps classic scenes onto fabric, this series highlights MAISON SPECIAL's creative vision as a fashion brand. They've cleverly integrated the graphics using jacquard knitting and hand-drawn techniques, showcasing the patterns beautifully on the knit fabric for a truly premium feel.


via: MAISON SPECIAL 官網