Cygames' hit project, Uma Musume Pretty Derby, has been a massive talking point since its mobile game launch, with its anime and merchandise collaborations also soaring in popularity. This year marks the mobile game's 4th anniversary, drawing even more attention to horse racing. The recent Steam English version has also sparked a new wave of excitement in Western regions.
However, the official "Uma Musume Pretty Derby" team issued a notice yesterday (July 9th), urging fans to strictly follow rules and basic etiquette when visiting ranches. This announcement addresses recent violations, such as unauthorized entry into ranches and taking photos without permission, hoping to bring awareness to these issues.

Since many Uma Musume characters are based on real-life racehorses, the game's explosion in popularity has led to an increase in fans wanting to see the real equine inspirations, flocking to ranches for a pilgrimage. Unfortunately, this has also led to numerous issues for ranch owners, including taking photos without permission, trespassing into restricted areas, and even disrupting the horses' daily routines. Complaints about such behavior are rampant across social media.
The official team specifically reminds everyone that if you intend to visit a ranch, you should first inquire through the "Racehorse Hometown Information Center" (競走馬のふるさと案内所, operated by the Japan Bloodhorse Breeders' Association JBBA). Do not contact the ranches directly, as this could disrupt their normal operations.
According to the official website's announcement, here are the "Nine Golden Rules" for ranch visits:
1. Always check with the "Racehorse Hometown Information Center" first to see if visits are permitted.
2. Confirm visiting hours with the Information Center.
3. Follow staff instructions while on ranch grounds.
4. Do not enter stables or grazing areas without permission.
5. Avoid loud noises or shouting.
6. Never touch horses without permission – it's dangerous!
7. Smoking is strictly prohibited on ranch premises.
8. Turn off your flash when taking photos.
9. Never feed the horses.

Ranches are where horses are born, grow, and even retire to live out their golden years. The well-being of every horse is meticulously maintained by dedicated staff. Visiting without understanding the ranch's daily rhythm and environment can cause significant disruption. In particular, "unauthorized entry into ranches" is absolutely forbidden. Regardless of whether a ranch typically allows visitors, during an infectious disease outbreak, all external access might be completely restricted. Always confirm the latest announcements and on-site visiting status before your trip.
What's more, many ranches that allow visitors do so out of the owners' "goodwill." If rule-breaking continues, these opportunities to see the horses might disappear forever.

In fact, this renewed official appeal comes as Japan faces its first horse flu outbreak in 17 years, putting the entire horse breeding industry on high alert. To protect the health of these magnificent animals and preserve the special bond between fans and horses, everyone is urged to follow the rules. This isn't just about respecting the horses; it's crucial for the continuation of ranch visiting culture.
If you truly love Uma Musume, then let's all work together to protect the real lives of these real horses. Please follow the rules and ensure they can live comfortably.