Nescafé Japan Teams Up with Chiikawa for Adorable Coffee Collab, Plus a Chance to Win Exclusive Mugs!

Manga artist Nagano's creation, "Chiikawa," exploded onto the scene in 2020 and quickly became a global sensation. After its TV anime adaptation, the series captivated fans with its unique charm, cementing its status as a beloved pop culture icon.

Today (August 27), the official "Chiikawa" team announced an exciting collaboration with "Nescafé Japan." They're launching the "Nescafé Fuwa Latte Chiikawa Limited Assortment Pack," set to hit shelves on September 1, 2025, for a limited time.

This special "Nescafé Fuwa Latte Chiikawa Limited Assortment Pack" features four fan-favorite flavors from the series: the classic original, half-sugar/half-milk, rich & aromatic, and a decaf option, all bundled into a convenient 15-pack of instant coffee.

The outer packaging boasts an exclusive "Chiikawa" design with illustrations on both sides. The front shows Chiikawa, Hachiware, and Usagi hanging out by a coffee cup, while the other side features the three adorable pals nestled inside mugs on a dining table, creating that perfect "coffee time together" vibe.

To celebrate the launch, Nescafé is also running a special giveaway:

Buy one eligible product and instantly receive one of four exclusive digital wallpapers (everyone's a winner!).

Purchase three or more eligible products, and you'll be entered into a lottery for a chance to snag one of 3,333 limited-edition "collaboration red mugs."

Participating is super easy: Just buy the designated products, snap a photo of your receipt (showing the purchase amount), upload it to the campaign website, fill in your details, and submit! The campaign runs from September 1 to November 16, 2025.

"The Nescafé Fuwa Latte Chiikawa Limited Assortment Pack" has a suggested retail price of 494 yen. It will be available at major supermarkets nationwide, various e-commerce platforms, and specialty stores like "Nestlé Harajuku," "Chiikawa Land," and "Chiikawa Market."

For fans outside Japan, keep an eye out to see if any Japanese import stores in your region will be bringing these adorable packs in!

via: 日本Nestlé官網