SEGA has announced the passing of co-founder David Rosen at the age of 95, as shared today on the company's official X account. Rosen is remembered as a visionary who formally established SEGA Enterprises, served as its CEO for many years, spearheaded its transition from importing to manufacturing arcade machines, and laid deep roots for the company in Japan.
In 1954, David Rosen founded "Rosen Enterprises," which introduced popular coin-operated amusement machines from the United States to Japan and began operating entertainment facilities. In 1965, his company merged with "Nihon Goraku Bussan," a predecessor to SEGA, and was renamed SEGA Enterprises, Ltd. (株式会社セガ・エンタープライゼス). Rosen immediately took on the role of chairman, laying a crucial foundation for SEGA's growth.
Later, in 1984, he, along with Japanese entrepreneur Hayao Nakayama and other investors, acquired SEGA's Japanese assets. Hayao Nakayama subsequently became SEGA's president, while David Rosen took the helm of SEGA's American subsidiary. This move further solidified SEGA's presence in Japan.
SEGA Japan's official X account stated:
"We are deeply saddened to learn of the passing of Mr. David Rosen and extend our sincerest condolences to his family, friends, and all those connected to him."
It continued: "Mr. Rosen was one of SEGA's founders and a true pioneer in the gaming industry, leaving behind irreplaceable and significant contributions. All employees express their deepest gratitude for everything he accomplished and sincerely pray for his peaceful rest."
Although he didn't retire until 1996, Rosen served in top management roles at SEGA for over 30 years, undeniably making him one of the pioneers who shaped SEGA's video game and entertainment empire.
via： SEGA日本官方X