Japanese capsule toy manufacturer Qualia, known for its incredibly popular original "Niccolino" series that transforms everyday objects into innocently smiling characters, recently announced an exciting collaboration with the renowned fast-food chain MOS BURGER. The latest gashapon release, titled "Niccolino x MOS BURGER MOS BURGER Plush Dolls" (「にっこりーノ×モスバーガー」 モスバーガーのぬいぐるみ), will feature a full set of five classic and beloved menu items. These adorable collectibles are slated to hit gashapon specialty stores across Japan starting October 5, 2026.
The "Niccolino" series from Qualia is instantly recognizable by its signature black dot eyes and a subtle "・ᴗ・" smile. This charming expression has the magical ability to instantly endear any item, from everyday stationery to fresh produce or even street food. This marks the first collaboration between Niccolino and MOS BURGER, a fast-food brand cherished by fans across Japan and beyond. Transforming the chain's most popular, must-order menu items into plush form, the announcement has already sparked a frenzy on Japanese social media, with fans declaring they "absolutely must collect the entire set!"
The complete lineup features five delightful items: the Classic MOS Burger, complete with its signature thick-cut tomato meat sauce; the golden and crispy combo of MOS Onion Rings & Fries; the MOS Japanese-style Fried Chicken, peeking out with its golden fried coating from a torn paper bag; a Cold Drink Takeaway Cup, adorned with the iconic green MOS logo; and finally, MOS BURGER's official mascot, Lil Mos (リルモス), sporting its distinctive red top hat! Each plush doll meticulously recreates the paper bag printing and packaging details of its real-life counterpart, making them incredibly charming and photo-worthy when arranged on a tray.
"Niccolino x MOS BURGER" Collaboration Capsule Toy "MOS BURGER Plush Dolls"
All 5 types (MOS Burger, Onion Rings & Fries, MOS Japanese-style Fried Chicken, Cold Drink Takeaway Cup, Lil Mos)
Reference Price: To Be Announced
Scheduled Release Date: October 5, 2026
Sales Channels: Gashapon specialty stores nationwide in Japan
via： 株式会社 Qualia 公式サイト