Even if you're not in the market for a new home, you probably know there's a lot to consider beyond just the price tag. We're talking location, layout, and even feng shui – the list goes on.
But recently, a new luxury condominium in Osaka has been making waves on X (formerly Twitter), and not for its stunning views or amenities. The culprit? A massive, brightly lit Suntory electric sign standing directly next to it, bathing the entire building in an intense blue glow. The sight is pretty jarring, leaving many netizens wondering, "Will anyone actually buy these units?"

The building in question is the newly constructed "Park Tower Osaka Dojima Hama" in central Osaka. Photos from the site show the Suntory sign positioned right beside the tower, with its blue light directly hitting the windows, making the entire side of the building glow at night. This is supposed to be a top-tier luxury residence, so the bizarre spectacle has many scratching their heads.
A closer look reveals that almost the entire side of the building is drenched in Suntory's blue light, creating a scene straight out of a cyberpunk dystopia every evening.

The replies on the original post quickly filled up with comments like, "That blue light is way too strong!" and "Anyone who moves in there is going to become the person who hates Suntory the most, lol." It's hard to imagine anyone tolerating that much blue light night after night.

Some netizens, however, joked that opening the curtains would give residents an instant "nightclub" or "cyberpunk" vibe. One even quipped, "This would be a huge selling point for people who love nightlife!" So, maybe it's not a deal-breaker for everyone?

Beyond the blue light, there's another potential headache: the rooftop of the adjacent Suntory building hosts a beer garden event every summer. As one netizen pointed out, "In summer, not only is the light pollution severe, but it's also super noisy. Forget about a quiet evening." Yikes.

Given the obvious impact, many netizens wondered if this kind of light pollution would be included in the "Important Matters Explanation" during the sales contract. An expert weighed in, stating, "By regulation, this level of light pollution should definitely be disclosed beforehand." There have been similar cases in the past, with residents living next to Toyoko Inn hotels or Pachinko parlors suffering from intense light exposure.

This whole situation really highlights the importance of viewing properties at night, as light pollution and noise issues often go unnoticed during the day. Some speculate that Suntory might make adjustments, like reducing the light's range, or the developer might even buy back the most affected units. Ultimately, it remains to be seen how this luxury condo will fare with potential buyers.
via: togetter